Zoetis is Born of the Bond

Your dedication runs deep. And it fuels everything we do. To protect and support cattle and those who care for them. We are born of the bond.

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Your dedication is our inspiration.

By the time I was 10 or 11 years old, I knew this was what I wanted to do.

John, Iowa
seedstock producer

Every year brings new life and new hope. The anticipation of the first calf and the relief of the last are moments I look forward to year after year.

Amy,
Wisconsin

From a calf I assisted, to the show heifer I exhibited, to the momma cow she is now. That old girl, (and others) will always have a special place on our farm and in our hearts.

Bailey,
Indiana

My cattle are not just cattle. They are my teachers, supporters, and the roots of my passion to become a large animal veterinarian.

Brittany,
Ohio

Our children have grown up helping us care for these cattle... We give our cattle the best life that we can while we can.

Dylan and Emily ,
Maine

Not only am I raising the future of my herd, but also the herd for future generations.

Bethany,
New York

[My children] may argue about other chores, but when it comes to doing the right thing for their cows, there is never any doubt.

Colleen,
Florida

I love what it means to be born of the bond. It's given me a career, friends and a bigger purpose. I truly feel that I'm helping farmers produce a product that makes communities and families healthier.

Rebecca,
Pennsylvania

Milking each day with my dad has been the highlight of 2020 and we wouldn't have it any other way. The cows are our life.

Rachel,
Wisconsin

I don’t know how but every morning when I walk in the parlor, Joy knows I'm there.

Melendy,
Minnesota

Bringing a new calf into the world and seeing her grow.

Kevin,
Minnesota

I want to play a role in animal sustainability.

Cara,
Texas

There is a reason we call "come boss" when we feed. Give them a good life, keep them healthy.

Amanda,
Minnesota

Bought my first cow with my high school graduation money in 2010. She instantly became a favorite. I just got engaged and had to include her in some of our pictures.

Kendall,
Wisconsin

One of my own personal calves was born on a super cold night in March...My son named her "Frosty."

Darren,
Missouri

Brittany talks about teamwork.

It helps having a team. We all have a strength that makes our future possible.

Brittany, Wisconsin
dairy farmer

There's a story behind every bond. What's yours?

Simply share a moment you felt that bond with your cattle. You could be featured on our website, and we'll send you a free gift.

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We believe everyone has a unique story to share. Thanks for sharing yours. By completing the contact information below, you may find your story featured on our website and social channels for others to enjoy, and we'll send you a free gift.

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We believe everyone has a unique story to share. Thanks for sharing yours. Staying anonymous is perfectly fine. We appreciate your passion for this amazing industry.

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At Zoetis, we love hearing about the bonds you share with your cattle.

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We'll be sending your free gift to the address you provided. Please allow 3-6 weeks for it to arrive. And don't forget to keep coming back to see if your story is featured on BornOfTheBond.com.

We are humankind for cattlekind.

We strive to strengthen the bonds you have with your herd, the businesses and the communities we live and work in.

Honoring our dairy veterinarians

It's time to recognize those dedicated to dairy across the country, especially our veterinarians. This group of passionate professionals has been experiencing an unfortunate and alarming rise in suicide rates. In response, we launched Honor Your Dairy Vet — an initiative that set out to recognize the special dairy and cattle-mixed practicing veterinarians by collecting nominations from grateful clients. For every nomination, we donated $5 to Not One More Vet^® to support the mental health and well-being of veterinarian professionals and students. To learn more about NOMV or to donate, visit nomv.org.

Turning nominations into donations

Thanks to your nominations, we were able to donate a total of $10,000 to Not One More Vet^® (NOMV) during the Honor Your Dairy Vet campaign. NOMV is a 32,000-member-strong nonprofit organization committed to safeguarding the mental health and well-being of veterinarian professionals and students. Judging by the kind words shared in each nomination, it's clear these dairy veterinarians are more than deserving of everyone's support.

A love letter to the dairy industry

To celebrate the dairy industry, the Zoetis Dear Dairy program invited farmers to write love letters and vote for their favorites. These letters showcased the resolve dairy producers have for their cows and their farms, even in the face of adversity. For every letter and vote, we donated $5 to The Great American Milk Drive, which resulted in a $5,000 donation to the organization.

Filling the fridges of our communities

When it comes to food banks, dairy and meat products are often the least donated and most difficult to preserve due to lack of cold-storage options. That's why Zoetis donated $50,000 to The Dairy Alliance and Midwest Dairy to help purchase 17 cold-storage units for food banks across the country. Beyond the units themselves, our goal is to keep those fridges filled with food products that come from the hard work of dairy and beef producers. Our colleagues, customers and industry allies are all stepping up to donate and volunteer time to ensure their communities are getting the resources they need. If you'd like to help, contact your local food bank and ask about donating dairy and beef products.

Supporting the next generation

To ensure the health of our industry, we need to support those who protect the health of our animals. Through the Zoetis Commitment to Veterinarians^™ platform, we provide support for leadership and diversity for future generations of veterinarians. Throughout the years, the scholarship program has awarded $7.3 million to help offset educational expenses for more than 3,600 students.

We are the modern answer to an ancient promise.

At Zoetis, we work to help make the bond between you and your cattle healthier, more productive and more robust. Our portfolio of products and programs helps deliver solutions for every production stage and every management area on your farm. This is what defines us.

Building Healthy Herds

Our simplified approach to herd health guides you to create a customized plan for your cattle. It's one more way you can help keep them healthy and productive.

Build My Plan

Performance Livestock Analytics

Through our innovative cattle management software Performance Beef, we simplify data-capture and provide real-time insights for better cattle management. From feeding to financials, we want to help you improve the health, efficiency and profitability of your livestock operation.

Find Efficiencies

BRD Solutions

We deliver expertise, management tools and product solutions all designed to help you fight against a complex disease that costs the industry more than $1 billion annually.^1,2

Manage BRD